And a little
help from AI
Build with purpose
The product strategy tool that delivers for you and your users.
Get Alignment
Speed Up Discovery
Automate Grunt Work
See the full picture from high-level OKRs or KPIs down to the individual solutions being implemented.
Get Alignment
Speed Up Discovery
Automate Grunt Work
See the full picture from high-level OKRs or KPIs down to the individual solutions being implemented.
Building alongside some of the biggest and brightest
Building alongside some of the biggest and brightest
Our tools for managing products aren’t working.
Product teams need to build around both business and customer needs in order to drive KPIs and satisfy customers—the expected win-win.
Today’s tools don’t support that, resulting in:
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Building around the HiPPO instead of your customers
Endless backlogs and feature factories
Inability to capture and understand customer feedback
Overwhelming amounts of data and administration
Analysis paralysis
A misaligned team
Squad is the tool for building around your business and customer needs.
Squad connects your desired business outcomes with all internal and external feedback to help define your strategy and build your roadmap.
Outcomes-based
Roadmaps
Get top down visibility and guidance, ensuring your team is aligned and focused on the most impactful tasks.
Actionable
Insights
Using AI, Squad turns raw user feedback into actionable opportunities, identifying trends and areas for improvement, while saving you sifting through mountains of data.
Generate PRDs,
Requirements & More
Eliminate the manual labor of writing, grouping and updating product documentation and requirements.
Integrate your analytics to track performance and follow up on what’s working and what’s not.
See what parts of your business are doing great and what needs a fix. Make data-driven decisions to drive your business forward.
Generate test cases from your requirements to help with QA.
Avoid bugs in production. Squad checks for edge case scenarios ensuring your test coverage meets the highest standards of quality.
Find the best ideas fast.
Don't guess which idea is best — Squad shows you options so you can choose the winner. It's like having a super-smart helper that does the hard work for you.
Bring teams together.
Connect all your teams on a single platform. Manage different projects for every part of your business, all in one place.
And so much more...
How we do it
Squad uses AI to surface insights from your customer feedback, aligns them to your desired business outcomes, then guides you in every step towards implementing a solution.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
1
We build a knowledge base from high-level info such as industry, mission statement, and your desired business Outcomes.
2
We aggregate all the data sources that influence decision making—customer feedback, internal feedback, product analytics—and surface Opportunities aligned to your Outcomes.
3
We suggest and compare the best approaches to tackle the Opportunity and work with the user to generate a 1 page document outlining the chosen Solution.
4
We help break the solution down into features and stories then generate BDD requirements and test cases for them, pushing them directly onto your task management tool of choice.
Squad’s building towards a world in which anyone can develop and manage software, properly.
Join us in building user-centric products that deliver on your bottom line.
Pricing
Personal
Free
Unlimited Workspaces
Knowledge Bases
Recommended Solutions
Generate Requirements
Popular
Professional
$29
per seat / month
Unlimited Strategy Nodes
Unlimited Insights
Unlimited PRDs & Requirements
Share Features
Enterprise
Custom
Multi-Knowledge Bases
Expert Support on AI
Custom Integrations
And much more!
FAQs
Where does Squad fit into the product development process?
What does product strategy involve?
Does Squad offer a free trial?
How much will Squad cost?
Which LLM models do you use and is any information passed to them?
How do I know my data is safe?
Where does Squad fit into the product development process?
What does product strategy involve?
Does Squad offer a free trial?
How much will Squad cost?
Which LLM models do you use and is any information passed to them?
How do I know my data is safe?
Where does Squad fit into the product development process?
What does product strategy involve?
Does Squad offer a free trial?
How much will Squad cost?
Which LLM models do you use and is any information passed to them?
How do I know my data is safe?
Where does Squad fit into the product development process?
What does product strategy involve?
Does Squad offer a free trial?
How much will Squad cost?
Which LLM models do you use and is any information passed to them?
How do I know my data is safe?